Opella CHC, leader in the Consumer Healthcare market, offers a wide range of over-the-counter products and vitamin & mineral supplements. The consumer healthcare landscape is rapidly changing, with both established players and new brands constantly launching new products. To maintain and grow its strong market position, Opella needed to accelerate its product innovation process. To expand its mass retail presence and streamline innovation, Opella collaborated with SparkOptimus to enhance their product development capabilities and significantly reduce the time from idea to market launch.

A global leader in industrial packaging with annual sales exceeding $6 billion aimed to become the best-performing customer service company in the world. To enhance its customer experience and expand its digital service model, the company needed support in accelerating the roll-out of a pilot customer portal. This portal would empower customers to place and manage orders 24/7, allowing local teams to focus on higher-value tasks.

Orac, a premium wall decoration manufacturer active in most European countries, was seeking to define its next chapter of commercial growth. Operating in a highly competitive market, the company recognized that refining its route-to-market (RtM) strategy would be critical to achieving its ambitious sales goals for 2028. To accelerate its growth, Orac aimed to strengthen its customer engagement, merge digital and business capabilities, and create a scalable foundation for the future.

Heineken Mexico, part of the world’s most international brewer with over 80,000 employees and more than 35 billion in global revenues, was looking to harness the potential of Generative AI (Gen AI) to drive efficiencies and improve customer satisfaction. They wanted to explore AI use cases across their operations and kickstart AI initiatives in key areas like sales and customer service.