Developing a disruptive growth strategy
Unilever Food Solutions (UFS) specializes in products and services for professional kitchens. As rapid digital developments impact the behaviour of its customers, UFS aimed to fundamentally challenge its overall strategy and growth ambition towards 2020.
SparkOptimus has a unique capability to turn disruption into very concrete action! They fundamentally challenged our vision for the future in a very convincing way and now support us in building our new business along with the new type of organization we like to be.
SparkOptimus painted a picture on latest developments in UFS’ industry in joint working sessions with the executive team. Starting from the vision and mission of UFS, we jointly redefined the strategy to achieve the UFS growth ambition. To ensure smooth execution SparkOptimus defined the requirements in terms of budget shift and resources allocated on a three year roadmap. Finally, we jointly developed a detailed action plan to kick-start execution of the plan with clear objectives and milestones.
Take the insights with you
UFS and SparkOptimus jointly defined the path for a transformation towards a new organization, with vision, ambition and growth strategy all aligned, supported by a concrete action plan for 2016 that was put into practice immediately thereafter.
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Heineken Mexico, part of the world’s most international brewer with over 80,000 employees and more than 35 billion in global revenues, was looking to harness the potential of Generative AI (Gen AI) to drive efficiencies and improve customer satisfaction. They wanted to explore AI use cases across their operations and kickstart AI initiatives in key areas like sales and customer service.
A leading Belgian private equity firm approached SparkOptimus to conduct a technology due diligence on an AI-driven media company poised to disrupt its industry. As part of their investment evaluation, they needed a deep dive into the company's use of Generative AI (Gen AI) and the future impact of emerging technologies like OpenAI’s Sora. With this in mind, they sought our expertise to assess the company's technical and data landscape, ensuring they could make an informed investment decision.
De Energiebespaarders embarked on the next phase of growth to realize its ambition of becoming the leading digital contractor for making existing houses more sustainable.
They enlisted our support to co-shape a strategic growth plan, identifying and prioritizing future growth initiatives while determining the organizational, technical, and financial implications of each, providing crucial input for the next funding round.
Shell sought a comprehensive assessment of its Lubricants Marine business and the AccuPort venture.
We established the current baseline, refined and iterated both short-term (MVP) and long-term (vision) propositions and business models, and developed organizational and technological blueprints. We also crafted a rollout strategy and plan, including financials and buy/build decisions, ultimately identifying 8 key initiatives to enhance Shell’s Lubricant Marine business.
